Elevation Data Group offers a full range of Professional Consulting Services geared specifically for the Dental industry. Our range of experience spans executive leadership, sales management, marketing, and operations. View a sampling of our dental consulting services below.
Sales Team Leadership & Planning
The most valuable and likely the most costly business unit within any sales organization is the sales team. From training and development, to customer planning and goal achievement, the sales team is the centerpiece to drive sales and achieve targets in every organization.
With greater competition and price degradation, more pressure is put on our sales teams and front-line sales managers than ever before. In many cases, companies continue to use dated tactics and measurables (or no measurables at all) and are repeatedly frustrated at the results. We utilize data to create performance metrics and modeling that align with the corporate strategy. Through consistent measurables, we drive focus and behaviors to ensure a unified approach to “inspecting what we expect”.
Front-line sales managers are the key leaders to driving our teams to success. Thorough understanding of the corporate objectives and causal relationships become the foundation of growth and achievement. Using proven business methods, we teach managers to get to the cause of deficiencies and find strategies to overcome them. We help to build a structure that focuses on growth and development of teams, while maximizing opportunities for top performers.
Executive Coaching
In today’s competitive marketplace, leadership at the top level of every organization has a direct link to success or failure. As the mindset of today’s workforce shifts and the priorities and motivations of our staff changes, it is imperative for executive leaders to look within to ensure they are providing strength and stability at the highest level to ensure their teams are focused on the right strategies to meet the company’s objectives.
Our coaching programs focus on insightful elements, utilizing emotional intelligence and helping to transform leaders from transactional to transformational in nature. Ultimately, we get away from the frustration of micromanagement and work with our teams to empower them to drive results through clear directives and cascading goals, while focusing on achievement and opportunity.
Customer Classification Modeling
Your top customers only tell part of the story. Which customers have the greatest opportunity for growth? Which customers are the most valuable? Most profitable? Most diverse? Least volatile? Are your customer purchases aligned with your corporate strategy? Are your salespeople calling on the right accounts, with the right call frequency, presenting the right products?
The answer to these questions can be found in the sales and performance data and enhanced with external data sources like Dun & Bradstreet or HDS. Using your organizational goals as a foundation, we will engineer a weighted assessment model that can run regularly in the background of your organization and assign customer classification scores based on the most recent data available.
Classifications can offer new insights to which customers need attention and why. It provides a way to identify not just your top customers, but your future top customers. It allows you to see why some of your top customers may not really be your most valuable. It can also isolate customers with rankings that are rising or falling, prompting immediate action.
This ability to constantly assess and re-assess your customer data keeps your team armed with the most appropriate and timely information available. It is powerful in any size organization to maximize efficiencies and results.
Compensation Modeling
In today’s ultra-responsive business environment, managers need to be more creative than ever when it comes to motivating and compensating their team members. This is true both for standard and commissioned employees, as advances in business intelligence and KPI tracking provide opportunity to target and reward specific achievements.
With these advanced metrics available, you can start to select very specific or even conditional compensatory tactics for your team. Examples include product-line quotas, tiered payouts and team-dependent goals. Even short-term contests can be quickly setup for a subset of products.
But perhaps the most powerful component of compensation modeling is isolating new business. Elevation Data Group can help define and profile customer behavior in the data set and reward new business differently than recurring business. This is especially powerful for organizations looking to diversify product sales and enter new markets.
Align your compensation model with company objectives to achieve results in both top and bottom- line performance. Use compensation and incentive modeling to do what it is meant to do, drive results and motivate team members. We will utilize data analytics, aligned with your corporate objectives to build a model that will move your team in the right direction, yet align with your financials to retain profitability and reward those that are achieving optimum results.
With a modern data strategy and consulting services from Elevation Data Group, you can realize greater production for every dollar spent on compensation.